Because There's A Fistfight Going On Somewhere In New York Right Now, And You Should Know About It
Thursday, March 13, 2008
UFC to Announce Strategic Partnership with PBS
Hot on the heels of EliteXC's deal with CBS and the recent news that Strikeforce and NBC have entered into a broadcasting arrangement, the UFC is expected to announce a strategic partnership with the Public Broadcasting Service later today, a partnership that will enable the MMA leader to finally break into network television. At this time, few details of the UFC/PBS deal have been revealed, although it is rumored that PBS will air four live two-hour UFC events in the coveted time slot following Sesame Street and preceding rerun episodes of "This Old House".
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